About Us

Bulletpoint StarImulus® is a technology focused design + interactive agency.

In addition to our client services we also have a few products in the works. Our office is always filled with chatter and this blog is an outlet for our creative energy, rants and ideas.

Podium

Stacks!
Imulus built a task management solution that finally works for teams. It's a life saver, learn more at usestacks.com.

Featured Project

Category: hosted applications

Aug18

Tracking File Downloads with Google Analytics

Yes, you can track file downloads with Google Analytics. Although it doesn’t automatically give you that capability by just dropping in the Google Analytics Code, here is a simple method to add that tracking ability. For each file that you want Google Analytics to track, you need to create a “virtual page” using the pageTracker function in each file HREF in your site.

Example:
If you site has a PDF called financial-report.pdf and the link is
<a href="/files/financial-report.pdf">Financial Report</a>
That code will need to be rewritten to read.
<a href="/files/financial-report.pdf" onclick="pageTracker._trackPageview('/files/financial-report.pdf');">Financial Report</a>

This works great for a limited number of files, but for sites which have multiple file downloads. You may want to try Brian Clifton’s JS Script.

Aug10

XML Sitemaps Done Right

XML sitemaps are a default for Web development at this point, yet I’m amazed about how many sitemaps are done improperly because developers use sitemap generators which either return partial or inaccurate coding. For the longest time we used http://www.xml-sitemaps.com/ and repeatedly ran into formatting issues with Google Webmaster Tools.

After trying a slew of various editors I think we’ve found a winner. XMLEcho isn’t the quickest option in the World but it certainly produces clean and accurate sitemaps. Creating an account is simple and quick, plus the service gives you the option to create sitemaps of unlimited size… best of all, it’s free!

Nice job XMLEcho!

Jul29

A Few Humble Requests for BaseCamp

I’m a big fan of 37Signals and what they stand for so I know my feature request has a 99.9999% chance of never getting implemented but I’ve got to make these requests for BaseCamp.

REQUEST #1
Apply to All
When creating 10 or more Milestones, please give me the ability to apply my dropdown selection to the other 9 Milestones. For instance, if I’m selecting USER A for who is responsible, why do I have to select that multiple times?

REQUEST #2
JavaScript Calendar
Why is it when I add 1 Milestone I’m given a nice visual calendar to select a date but when I’m adding multiple Milestones I’m given a date drop down for both year, month and date. It seems as though this design choice is making me work too much.

REQUEST #3
Hasn’t Logged in Recently
This use to work really well but it changed a few months back. Now I can’t tell the difference from a user who hasn’t logged in verses a user who has never logged in. Perhaps a simple variation call “has never logged in” might help here.

Otherwise this is a great product, I continue to recommend it to my clients and associates but these few changes sure would be real nice additions. At least in my book.

May20

Google Health. Controlled Sharing of Medical Records

In their perpetual quest to index the World’s information Google has now started a health record service. Users can add medical conditions, allergies, procedures, test results and drug interactions. Partnerships with Walgreens, CVS and Quest Diagnostics allow users to import current records into Google Health.

Google Health aims to solve an urgent need that dovetails with our overall mission of organizing patient information and making it accessible and useful. Through our health offering, our users will be empowered to collect, store, and manage their own medical records online.

The service was officially announced in February of 2008 and tested via a pilot program with Cleveland Clinic with great success and acceptance. Personally, I’ve never seen my full health record. I have zero clue as to how many, and what people have seen it so far, so the fact that Google is holding this data is perfectly fine with me.

May12

Is Spoke a Joke?

We’ve been receiving traffic here and there from Spoke.com and I’m really not sure why. The site is a piss-poor rip off of LinkedIN plus its’ loaded with inaccurate information.

For our company, Spoke is listing the names of two of our clients as Imulus employees. I see a problem here because Spoke is giving false data; and therefore misrepresenting a company profile. To me, Spoke feels like an spam outfit, setup to capture the names and emails of various corporate accounts. I’ll explain why:

  1. In an effort to correct the data I created an account; now they have my contact information.
  2. Upon confirming my account; I was redirected to the Spoke Web site, asked to complete a basic profile, but rather then COMPLETE / SIGN-UP or SUBMIT, my option was to “Install Windows Toolbar.” OK, now that is shady.
  3. When I attempt to modify the company data, I’m greeted with a pop-up form stripped of all browser controls. The form fails to validate my completed fields, then it tells me to click “back” on my browser…. hello, you removed my browser controls!

Please tell me I’m wrong, but so far I feel like I’ve given my information to a spammer.