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Bulletpoint StarImulus® is a technology focused design + interactive agency.

In addition to our client services we also have a few products in the works. Our office is always filled with chatter and this blog is an outlet for our creative energy, rants and ideas.

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Category: self improvement

Jan1

Our New Years resolutions and goals

2009 New Years bannerOver the past year we’ve worked with a lot of good people to put together some awesome results. We strive to be thorough but also efficient when it comes to building a great piece of work. And while our approach is leaps and bounds ahead of our competition we still recognize that we need to refine our process. I.E. we want to be better at what we already do well.

With that I have compiled a list of Imulus’ New Years Resolutions. And while I’m sure each individual of our team has their own take I think this about summarizes our goals.

  1. Refine and expand our internal review process
    Here at Imulus we’ve got a group of very talented people. However, sometimes we don’t utilize this to our fullest. In 09′ we’ll strive to include everyone in our internal usability and design processes. Making sure that our approach to a client solution is the absolute best it can be.
  2. Have an impact on our community
    Denver and Boulder are great cities with lots to offer. Great scenery, a hip tech movement, and engaging cultural opportunities. We think it’s important to offer something back to these places. In 2009 we’d love to be more involved in the education sector. This means everything from guest lecturing to hosting students at our office for the day. We’d also like to provide our support to worthwhile local causes. Green initiatives, cool industry meetups, and cultural events.
  3. Define our identity. Who is Imulus?
    We’re a group of passionate, creative, driven people. And while internally on a day to day basis we have an identity — we haven’t worked hard enough at expressing it outward. In 2009 look for us to:
    • Be more vocal about our thoughts on the industry.
    • Push the boundaries of what a small time agency can do to change the way people work.
    • Expand ourselves as people not just a company. Each employee at Imulus makes us who we are as a company. We want the world to know each one of us better and see why Imulus is who it is.
  4. Stay a family, not a company.
    We love what we do and we love who we do it with. Imulus is a family. No matter how stressful the project, how stringent the deadline, or how tough the personal problem is, we are there for each other. This is why we’re not a normal company and this is something we don’t want to change.

We’d love to hear your New Years resolutions or your thoughts on ours. Please feel free to hit us up via the comments, follow us on twitter, or join us in person. Happy New Year to you!

Nov29

Typography

Okay, I admit it… I have neglected my fonts. I’d like to blame it on the fact that I am a web designer, and web friendly fonts and extremely limited but that is a poor excuse. Good web designers would slap my hand for even thinking of such a blasphemous thing. This may be a knee jerk, ‘duh’ comment, but I pledged to myself I was going to write my blogs as I think them, so here I am.

From here on out I will dedicate a small portion of my day to really study and get to know my fonts. Even if it is something as simple as typing in a custom phrase in Font Book, rotating through each font, and writing down my favorites and their possible uses. I need to break out of my Helvetica and Univers cycle.