http://imulus.com/blog Ramblings, Random Thoughts and Coding Goodness Wed, 27 Jan 2010 17:39:25 +0000 http://backend.userland.com/rss092 en 1. Give us a bit of background on who you are, and what you do at Imulus. Hello world! I am the Graphic Designer at Imulus. I get to create all day long, drink coffee, speak with my Bosnian accent, and sometimes play Halo. You should hear my non-sense jokes...yet everyone ... http://imulus.com/blog/bruce/design/who-is-imulus-interview-with-aida-zilic-graphic-designer/ Card sorting is a user-centered design method for defining the information architecture of a Web site. It is a method used by IA professionals and Web designers everywhere. The basics involve bringing in a small group of target users of the site and giving them index cards with the names ... http://imulus.com/blog/scott/opinion/are-card-sorts-the-answer-in-information-architecture/ Give us a brief introduction to what you do here at Imulus, and maybe why you are fondly referred to as ‘The crusher of hopes and dreams’ I am one of the owners and the Creative Director. I work with clients to solve their design, branding, marketing, and interface problems in ... http://imulus.com/blog/mario/design/who-is-imulus-interview-with-scott-hooten-creative-director/ Since November we've had well over 400 users interested in the Stacks beta program. Imulus isn't exactly a well-known interactive agency, yet we've been able to generate a good amount of interest in little time and with little effort. The interest in Stacks is primarily generated from our success with ... http://imulus.com/blog/george/entrepreneur/the-success-snowball/ Recently here at Imulus we had a production server go down, meaning all of our clients’ websites on that box were unreachable.  Thankfully, we had the proper precautions taken and backups were restored in hours.  Yet it was a very stressful time for all of us and it led me ... http://imulus.com/blog/mario/software/using-microsofts-web-deployment-tool-to-automate-backups/ Keep in mind, I am NOT reviewing any of Simply Audiobooks's MP3 services. I prefer my CDs because I am archaic like that. Simply Audiobooks is a service designed for people who enjoy books differently than your typical bookworm. They send books-on-CD to your mailbox, and once you're done listening ... http://imulus.com/blog/kathryn/opinion/simply-wonderful-a-review-of-simply-audiobookss-rental-program/ I just recently got back into the magic of Pandora, an awesome way to find new music and share music mixes with friends. However, after a few hours of use I remembered what kept from making it my main jukebox player in the beginning. The answer is simple, it's hard ... http://imulus.com/blog/bruce/software/giving-pandora-shortcut-hotkeys/ First off, I’m surprised that there hasn’t been more said about the comparisons between Google Analytics and WebTrends. When Google acquired Urchin back in 2005 and suggested they would be giving the tool away for free, I thought WebTrends would last no more then another 2 years. But I’ve been ... http://imulus.com/blog/george/google/google-analytics-vs-webtrends/ Work on Spec has long been a very dirty word in the design industry. The AIGA's stance on this issue is very established. But recently a number of big agencies such as Crispin, Porter + Bogusky and a new agency created by two former CP+B executives, Victors & Spoils, have ... http://imulus.com/blog/scott/opinion/crowdsourcing-and-the-death-of-an-industry/ These are not valid metrics of the health of a website. These are numbers that executives like to hang their hats on, and they are shortcuts to thinking and in-depth analysis. I love metrics, no doubt, but it’s time to start telling stories of user-interaction. Hard numbers lack context; and ... http://imulus.com/blog/george/google/visitors-pageviews-bounce-rate-time-on-site-by-itself-is-useless/