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Bulletpoint StarImulus® is a technology focused design + interactive agency.

In addition to our client services we also have a few products in the works. Our office is always filled with chatter and this blog is an outlet for our creative energy, rants and ideas.

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Feb14

No time for a Second Life

There has been a lot of hype lately about Linden Lab’s Second Life. There have been all kinds of crazy numbers thrown around about millions of users and people making lots of money in this virtual world. Apparently in their effort to be more transparent and open they have let the cat our of the bag on their actual number of users. It turns out that around 5 out of 6 new users bail in the first month. Of those that stick around, only 10% of those have spend more than 40 hours total in the game. According to this article in Valleywag that works out to less than 200,000 people who have even played the game more than 40 hours over the entire history of the game. Most people don’t have enough time for their first life, much less a second life!

posted in: marketing, opinion

This post was published on Wednesday, February 14, 2007 at 9:38 am

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