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Generate Your Leads Via Your Web Site and Send them to Salesforce with Integration from Imulus SalesForce Integration & Lead Generation Keep in Contact, Expand Your Business You can’t capitalize on leads you don’t know about. Imulus can help you implement the right tools to find and communicate effectively with people who want to do business with you. By integrating existing Web assets with Salesforce.com®, the leading online CRM tool available today, many Imulus clients have been able to advance their businesses in record time. Salesforce integration reduces duplicate information and cuts down on data re-entry. Companies currently using ACT!, Sales Extranets or other CRM tools should inquire as to how Imulus can help make the transition into Salesforce. Here are just a few examples of how Salesforce integration may benefit your organization. Track Customer Interest Through integration with Salesforce, Imulus can securely pass customer data directly to the Salesforce CRM package where a sales representative can assign leads, track communication and calculate interest. Plan for Success Sales extranets and partner portals are increasingly being used as central information repositories to track corporate events, opportunities and propriety information. Imulus has developed Salesforce Integrated Calendaring Systems which install seamlessly into existing Web assets, giving users a real-time view into planning activities. Generate More Business Imulus and Salesforce can help your organization measure and track lead generation by identifying Web site components which funnel the most qualified traffic and send the most promising leads. Our team will run various tests to maximize lead conversion and improve the quality of information passed to your sales team. http://www.imulus.com/solutions/salesforce-integration.html

The Jacobsen Selects Imulus The 145 yr old Jacobsen has selected Imulus to redesign and rebuild their marketing site and backend administrative tools for their secure customer portal area. Learn more at http://www.thejacobsen.com http://www.imulus.com/news/the-jacobsen-selects-imulus.html

Worksoft Worksoft Software "In under 45 days, we were able to rewrite and port all of our website content into Imulus Central. This CMS is huge for us given the flexibility that we’ll have going forward. In the past, we’ve had to involve a 3rd-party webmaster for every change, even a paragraph of text, which introduced many days of latency to our marketing projects.  We can now modify and develop content ourselves and we have the ability to easily add new events and campaigns -including automatic Salesforce integration." -Greg Davoll, VP Marketing, Worksoft Inc. The Challenge Worksoft Software wanted to redesign their site with the intention of communicating their brand of quality products, their great support and their SAP specialization. The new site needed to be usable and functional in order to funnel users to the correct pages and generate qualified leads. The Solution Worksoft's new site has a full SEO site structure, URL aliasing, and Clean Dynamic URL generation in order to bump up their ranking in search engines. Their modular design allows for quickly changing marketing campaigns along with a fully content managed site on the Imulus Central ASP.NET platform. The CMS also allows for form-protected documents and lead-generation tools that filter information directly into Salesforce. The clean, professional, high-end design promotes trust and confidence in the Worksoft brand, which in turn generates more qualified leads. The Result Under Greg’s client leadership Imulus redesigned the entire Worksoft site in under 2 months time. Together, we collaborated with Greg to define the brand, strategy and functionality of the new site. During development, his team successfully transferred & built new content in Imulus Central CMS in less then 45 days with great ease.  http://www.imulus.com/work/case-studies/worksoft.html

Press: Imulus in MediaPost Article Client Services Director, George Morris gives his opinion on Google's new Placement Targeting. http://www.imulus.com/news/press--imulus-in-mediapost-article.html

Use Microsites to Maximize Your Reach Across Multiple Web Sites Where Small = Big Impact Now more than ever companies are using Microsites for highly focused product promotions, guerrilla marketing tactics or demographic specific campaigns. These mini Web sites work on a different level than the parent site and can reach audiences in new ways.We’ve developed Microsites ranging in complexity from three page special event promotions to manufacturer specific ecommerce portals and everything in between. Our experience enables us to actively track ROI and measure the success of these focused sites in a way that will be most beneficial to your business. Please view the Portable Computer Systems Panasonic Ecommerce site and the Confio DBA Quiz Web site for examples of our work. Want to find out if a Microsite can work for you? Tell us your specifications by filling out the form below or give us a call at 303.247.0550 to set up a meeting. http://www.imulus.com/solutions/microsites.html

Case Studies Featured Case Study Worksoft Software "In under 45 days, we were able to rewrite and port all of our website content into Imulus Central. This CMS is huge for us given the flexibility that we’ll have going forward. In the past, we’ve had to involve a 3rd-party webmaster for every change, even a paragraph of text, which introduced many days of latency to our marketing projects. We can now modify and develop content ourselves and we have the ability to easily add new events and campaigns -including automatic Salesforce integration." -Greg Davoll, VP Marketing, Worksoft Inc. View full profile http://www.imulus.com/work/case-studies.html

Confio Web Site Redesign and Integrated Marketing Confio Software Funneling the Leads The Challenge Confio presented Imulus with the challenge of redesigning their corporate Web site to drive lead generation and product awareness. The new site needed to be appealing to DBAs from both a design and content perspective, yet approachable enough that C-level executives would feel comfortable working with Confio. The Solution Initially, Imulus was tasked to redesign the Confio site while another party was hired to do the implementation. However, shortly after beginning the project, Imulus was given sole control of improving the Web site and increasing lead generation. To do so, Imulus integrated Salesforce.com with the Confio site to help funnel leads directly into the sales system at Confio. Leads were tagged according to their true referral source, the user’s clickpath and the time they spent on the site. Once this data was collected it was then fed into a reporting system designed to show lead trends over time. Imulus also identified various key Web pages that warranted additional design elements to increase conversions. The Results Since the redesign, Confio has experienced a substantial increase in lead generation each quarter. The new lead tracking system helps the Confio sales team quickly qualify leads; enabling them to focus more time on the most promising prospects. http://www.imulus.com/work/case-studies/confio.html