Baxa

Services Provided

• Ecommerce
  
• Content Management
• Ajax and HTML
  
• Usabilty Consulting

Baxa Corporation

"Although entrepreneurship‚ is a term often floated in business relationships, it is a central tenet in how Baxa Corporation approaches projects. Imulus was a true partner in the development of a content and registration management system for our STAR Center learning facility site. Baxa relied on the expertise and creativity of the Imulus team and the result was not only effective, but more than we expected. Since launch, the new system has greatly improved the user-experience for our STAR Center students while making the everyday management of our courses easier for our internal staff." - Noah Dempewolf, Senior Designer, Baxa Corporation

The Challenge

Baxa STAR Center, a pharmacy process training provider, was looking for a way for customers to register for training classes online. This system had to be integrated within their current static website, and the full site needed to be easily updatable via a content management system. Additionally, the system needed to make new customer registrations straight forward and simple while still gathering required information.

The Solution

Imulus thought through and wireframed the entire customer registration process for the STAR Center. Taking into account multiple levels of customer data gathering and payment information. Development of a four step checkout process was put into place. This, along with more acutely placed registration callouts, was used to complete the online registration process. Additionally Imulus integrated the entire STAR Center site, once static, into the Central 2 content management system for easy updating.

The Results

The class registration system immediately reduced load on the STAR Center staff by automating a large part of the process previously in place. Users were able to easily register themselves and additional attendees for STAR without the need for phone assistance. The site was able to be updated more frequently and without hassle as administrators didn't have to replace static pages of content time after time. The overall result was a site that offered more functionality and customer opportunity with less management overhead.